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WHAT IS PINTEREST & WHY SHOULD YOU CARE?

by ZestNet on November 30, 2012, no comments

  If you haven’t explored Pinterest yet, you should. Not because it’s the “next big thing,” but because it’s a new twist on social networks, that sets itself apart from all the status updates and gaming apps.  So, what exactly is Pinterest? Pinterest is a visual social network, or as they like to call it, […]

3 EMAILS YOU SHOULD BE SENDING

by ZestNet on November 29, 2012, no comments

Widespread interaction with brand pages on social media sites is clear evidence that consumers want to engage with companies they support. Email is a highly effective channel for not only nurturing this engagement, but for cultivating customer relationships. From the Abandoned Shopping Cart email, to the “We Haven’t Heard From You In A While” email, […]