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Category Archives: ZestNet News

ZESTNET DESIGNS SITE FOR LOCAL CRAFTSMAN, MICHAEL DAVID LINDLEY

by ZestNet on January 28, 2015, no comments

ZestNet was asked to design a website for local contractor and master craftsman, Michael David Lindley. Michael wanted a responsive site that reflected the quality of his work, innovation, design and craftsmanship. With over 30 years of experience, Michael offers his clients reliable and competent service with attention to detail and expertise in a wide […]

ZESTNET, INC. IS SMALL BUSINESS OF THE YEAR

by ZestNet on February 4, 2014, no comments

ZESTNET, INC. IS SMALL BUSINESS OF THE YEAR ZestNet, Inc. was named Small Business of the Year by the Ventura Chamber of Commerce at their 17th annual Poinsettia Awards banquet on December 12th, 2013 at the Ventura Beach Marriott Hotel. Business partners, Duane Eells and Ric Ruffinelli, accepted the Poinsettia Award along with signed certificates […]

ZESTNET DESIGNS LATEST EDITION OF CARING FOR COMMUNITY MEMORIAL HEALTH SYSTEM

by ZestNet on November 25, 2013, no comments

This issue of Caring explores the lesser-known services provided by Community Memorial Health System (CMHS) that promote the health and healing of the community it serves. From the Neonatal Intensive Care Unit’s use of therapeutic hypothermia to prevent or minimize organ damage during oxygen deprivation, to the rehab department’s newly acquired technology to treat the […]

3 WEB TRENDS TO WATCH FOR IN 2013

by ZestNet on May 15, 2013, no comments

Web design has proven to be a dynamic industry, and that isn’t expected to change.  As technology evolves, so do consumer expectations, and it is the job of the web designer to keep on top of it all.  Here are three trends we see continuing to pick up momentum this year: Visually-driven sites and apps […]

ARE YOU DESIGNED TO STAND APART?

by ZestNet on March 15, 2013, no comments

“Image is everything.” “You never get a second chance to make a first impression.” “Perception is reality.” You’ve heard the familiar sayings, but how often does your website come to mind when you hear them? In an age where virtually any product, service, or business is merely a click away, how does your website stand […]

5 PINTEREST ADD-ONS

by ZestNet on December 13, 2012, no comments

Businesses are constantly battling to leverage the massive audiences inherent to social media, and the over-23-million-strong Pinterest audience is no exception. While the site’s stylish simplicity draws users in for hours on end, it is that same simplicity that leaves businesses wondering how to best utilize this social platform and measure marketing efforts.  To combat […]

PINTEREST REVEALS SECRET BOARDS

by ZestNet on December 4, 2012, no comments

In striking contrast to the public nature of social media sites, Pinterest recently delivered on one of their most user-requested features with the release of Secret Boards. Now, instead of every pin, repin, like or comment instantly publicized, you can choose to keep your pinboards to yourself, or collaborate with selected individuals. Pinterest allows you […]

WHAT IS PINTEREST & WHY SHOULD YOU CARE?

by ZestNet on November 30, 2012, no comments

  If you haven’t explored Pinterest yet, you should. Not because it’s the “next big thing,” but because it’s a new twist on social networks, that sets itself apart from all the status updates and gaming apps.  So, what exactly is Pinterest? Pinterest is a visual social network, or as they like to call it, […]

3 EMAILS YOU SHOULD BE SENDING

by ZestNet on November 29, 2012, no comments

Widespread interaction with brand pages on social media sites is clear evidence that consumers want to engage with companies they support. Email is a highly effective channel for not only nurturing this engagement, but for cultivating customer relationships. From the Abandoned Shopping Cart email, to the “We Haven’t Heard From You In A While” email, […]

4 WAYS TO INCREASE OPENS AND CLICK-THROUGHS

by ZestNet on October 29, 2012, no comments

Despite the shiny new marketing channels that have popped up over the years, email marketing remains a constant in consumer preference. According to a recent ExactTarget study, email remains the favored permission-based communications channel by consumers.  At 77%, email marketing is dramatically preferable over all others, with the next closest channel favored by only 9%. […]